The Optimized Publisher: Structured Data Markup

The Optimized Publisher: Structured Data Markup Expert publishing blog opinions are solely those of the blogger and not necessarily endorsed by DBW. In the old standard "Over the River and Through the Woods," a trip to Grandma's house exposes our noses and toes to the elements over an arduous ... read moreHow to Use Google's Structured Data Markup Helper Titles like "Structured Data Markup Helper ... as the publisher. You may not be able to fill out every data item, and that's okay. Some articles just won't have rating data, for example. I'm leaving this blank in my markup list. read more

Google's AMP—an Internet giant tackles the old myth of "the Web is too slow" Fast forward to September 2015, and the average page loads 2,162kB of data and makes 103 requests ... Instant Articles use RSS and standard HTML tags to create an optimized, slightly stripped-down version of an article. Facebook then allows for some ... read moreA Guide To Schema Markup & Structured Data SEO Opportunities By Site Type You have probably heard that leveraging schema markup (or other kinds of structured data) can help increase search engines ... star rating rich snippets in the SERPs. If you're a publisher website, the NewsArticle or BlogPosting schemas are recommended ... read moreOCLC Works Toward Linked Data Environment | ALA Midwinter 2015 Second, Wallis distinguished between MARC records and the way in which structured data markup defines "entities." A MARC record will contain a lot of information about a specific resource, including the title, author, and publisher of a book ... read moreHow to Use Schema Markup for SEO: Making Your Site Easier to Find for Stupid Machines Once you're satisfied with your markup, use Google's Structured Data Testing Tool to ... about a page's content. Include schema markup alongside your Open Graph tags to make your content shareable and highly optimized. Yes. When Google announced ... read moreGoogle rolls out Structured Data Dashboard: Good for SEO According to the Webmaster Central blog, the information within the dashboard will help companies quickly verify the microdata of their websites to ensure rich snippets processed by Google are accurate and optimized ... structured data markup is displayed ... read moreGoogle teams up with Bing and Yahoo for standardised structured data markup INTERNET SEARCH GIANT Google has teamed up with its rivals Microsoft Bing and Yahoo Search to provide a universal approach to structured data markup for webmasters ... such as author, publisher, genre, and even awards. For the less web savvy out there ... read moreHow to use Google Data Highlighter, part 1 As a quick overview, you can already add micro data markup to your HTML files, but Google Data Highlighter is an alternative method that allows any webmaster to show Google the patterns of structured ... for tags such as name, publisher, reviews, and ... read moreSEO and SEM Predictions and Tips for 2015 Site experience, content and transactional flows need to be optimized to meet the increasing flow of ... Websites that employ structured data markup and rich snippets, and that optimize for the kinds of questions Google Now users ask, will benefit from ... read more

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