#SEO #News Roundup: Interstitial Ad Penalty Arrives

SEO News Roundup: Interstitial Ad Penalty Arrives Tom Williams runs through this week's SEO news, including new mobile penalties, confirmation Google is still sending out manual actions post-Penguin, and more. Having released a statement forewarning its arrival back in August 2016, Google confirmed the ... read moreStop Treating Your Website Guests Like Just Another Visitor! Once a guest arrives on your website, you need to make sure they feel ... Give them a chance to get comfortable and look around first. Remove ad overlays that pop up too soon. Have clear messaging that lets them know the page they are on fits with their ... read moreGoogle Updates, Long Web Pages, SSL Certificates, and More: Weekly Forum Roundup! The cost of eye candy might pay for itself with additional pageviews and ad impressions." Another user, WebOutGateway, says that while parallax websites, as they're sometimes called, go 50/50 for praise vs hate among viewers… "for the SEO guys ... read more

Google To Penalise Full Page App Install Ads From 1 November, any mobile web pages that show a large app install interstitial when a user first arrives from search results will no longer be considered mobile-friendly, and consequently will begin to drop down the Google search results on mobile devices. read moreHunting or Farming: Which Type of Prospecting is Best? Yet, that's what many new businesses and startups do—they've been told that social media and inbound marketing is where it's at … and they starve before spring arrives ... and local SEO. When not working or spending time with his family, John ... read more10 ways to get ready for the new AdWords The changes that were announced should now be familiar to anyone in the PPC industry (this site did a great roundup of the announcement ... percent lift in CTR thanks to the extra 50 percent of ad text space. As is well documented in several posts ... read moreVol. 59: Eminent SEO's 7th Anniversary; Google Penguin 4.0 Rolls Out, Makes Minimal Impact That means some websites have waited nearly two years for their Penguin penalty to be removed. As a reminder, the Penguin filter targets websites that have received a high volume of unnatural, low-quality and/or spammy backlinks. In the past, SEO ... read more16 marketers on the metrics that matter Raven recently published a resource that looks at 28 SEO Metrics and how to use them to communicate the success of marketing campaigns – and thus, the value of your work – to clients. Next, we wanted to get some different views on the topic. read moreAny German Speakers in the House? My mother passed along some of my Oma's recipes, and although I can translate them in bits and pieces, I'm having a bit of trouble with some of the words. I'd love to be able to make some of her dishes, so if anyone can help out, I'd be truly ... read moreShould you have a dedicated IP address? Suppose one of the websites sharing your IP gets flagged for adult or spam content, or suffers some other strong penalty that extends to the whole ... but just like everything in life and in SEO, it should be done in moderation. Many SEO professionals ... read more

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Source: #SEO #News Roundup: Interstitial Ad Penalty Arrives