Wednesday, September 6, 2017

Why HTTPS Matters for Content #Marketers: #Website Security, #SEO, and Customer Trust

Why HTTPS Matters for Content Marketers: Website Security, SEO, and Customer Trust Full disclosure: As a content marketer, I'm still trying to round out my technological knowledge. The complex inner workings of the internet might as well be some combination of elves, gnomes, and unicorns. As long as it delivers my content (and a steady ... read more5 of Today's Biggest eCommerce SEO Blunders While we're on the subject of content optimization, one of the single most overlooked aspects of SEO that eCommerce sites are guilty of is the lack of a blog. You might be thinking, "I sell pajamas. Why ... website owners to switch from HTTP to HTTPS ... read moreHelpful Online Tools That Every Digital Marketer Needs To Know About Marketing ... security is a big part of your reputation. What you may not know is that even if you host your website over HTTPS, you're still at risk from cyber threats like forged certificates, man-in-the-middle attacks, and more. If you want to keep ... read more

With SEO Strategies Changing, Web Market Pros Encourages Local Business Websites to Be Mobile-Friendly & Local Search Optimized This is one of the reasons the experts at Web Market Pros focus on local SEO strategies when developing digital marketing plans ... making their potential clients trust them. 7. Local Search Ranking Factors Matter There are numerous factors that affect ... read moreTechnical SEO vs Content Marketing: Which Matters More? So why ... customer action. Content is the whole reason people go to your website from search results. They want to read, watch or listen to whatever is on the landing page (and, hopefully, take an action based on that). Inbound marketing like SEO relies ... read moreThe Complete Guide on Structuring Your URLs Correctly And while proper URL structure isn't exactly the holy grail of SEO ... your website will be ranked on a number of things, including the length of time it's been live since it was first indexed, the type of content you're publishing, and security ... read more5 proven SEO benefits of long-form content for marketers But, why? What significance does long-form content have in marketing ... The content based website has tons of detailed stories called BigStories from all over the Internet and the real-world that makes it a brand that customers trust and spend much ... read moreWhat is thin content and why does it matter? Source – https://support.google.com/webmasters/answer/66361 Matt Cutts recorded this short video on thin content ... to encourage SEO success. Be objective; ask yourself whether there's a reason why a user should land on your website before going ... read moreWhy Net Neutrality Matters for SEO and Web Marketing - Whiteboard Friday Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week, we're taking a departure from our usual SEO tactics and marketing ... that seems unfair. Why shouldn't T-Mobile be able to offer some access to the web for free and then ... read more

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Source: Why HTTPS Matters for Content #Marketers: #Website Security, #SEO, and Customer Trust

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