Wednesday, July 1, 2015

The Branding Chapter: Do Brands Dominate Relevancy Algorithm I#Google? #BBHMMVideo

The Branding Chapter: Do Brands Dominate Relevancy Algorithm IGoogle? Algorithm changes in SEO are perhaps as old as the search engine itself, and according to the mobile-friendly algorithm update on April 21, 2015, mobile-friendly brands have become an exception to various SERP rules. A popular question doing rounds in the ... read moreCode Halos, book review: The theory and practice of business success in the internet age "Wrapping widgets with digits" is the catchy phrase to explain why an established brand — with ... taking advantage of code halos applies even if you think Amazon's ability in logistics is as important as its recommendation algorithms, or that Facebook ... read more

Why do academics and PhDers carefully choose useless titles for articles and chapters? It is obvious too that a title is how you 'brand' your ... search for a book chapter in their library's stacks — so naturally they economize on the effort unless the title and any Web-visible materials strongly suggest relevance and value ... read moreBrand Engagement: More Powerful But Rarer Than Ever "Basics such as product functionality and distribution are givens, with pricing and promotions often being the dominant factors in ... "Within the soda categories, a brand's emotional and lifestyle resonance or relevance and, therefore, its ... read moreWill evangelicals miss the boat on Paramount's 'Noah?' Prominent evangelicals have unleashed a flood of criticism at "Noah," the epic film releasing from Paramount ... his team conducted for this movie nearly knocked me off my chair. Does this film follow every jot and tittle of the (surprisingly short ... read moreUnderstanding Bitcoin: Cryptography, engineering and economics by Pedro Franco [Review] Pedro Franco, the author of 'Understanding Bitcoin: Cryptography, engineering and economics' begins ... is the subject of the first chapter in the book's technical analysis, despite his admission that "a single chapter does not do justice to the subject ... read moreGoogle's Dominance and Microsoft's Perseverance If this is the case, branding rather than relevancy is the real issue. And it's something Microsoft is looking to improve, but will they succeed in this or just come up with the next "live.com" which isn't really that old of a brand itself? Does it ... read moreCharged With a Crime? Better Check Your Facebook Pictures Earlier this year, the realms of law and new media collided when Lori Drew was hit with federal charges for creating a fake MySpace page and harassing a neighboring teenager, who then committed suicide. In another case of courtrooms v. technology ... read moreCriticism of Criteria I do think the point he makes, that we may not know what was embarrassing to ancient people, has less force than he and others seem to think it does. Our uncertainty about what was embarrassing is just part of our larger relative uncertainty about the ... read more6 new movies opening Sept. 21, including 'The Master' There are a handful of directors that court curiosity and hopeful expectation about what they will come up with next. Paul Thomas Anderson is indeed one of them. Anderson, who has made films that are original and intensely engaging, be it his 1997 hit ... read more

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Source: The Branding Chapter: Do Brands Dominate Relevancy Algorithm I#Google? #BBHMMVideo

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