The role of technical #SEO is “makeup?” Really?

The role of technical SEO is "makeup?" Really? I was appalled by the main message of Clayburn Griffin's column the other day, "The role technical SEO should play ... where SEOs are builders — but do we really need to do that? Technical SEO is a niche discipline within the broader banner ... read moreDevelopers, here are some tips to up your SEO game When it comes to SEO, web developers may have the most important role of all in the company ... which looks great and all, but is really problematic for Google and other bots to execute," says Dan. He recommends building pre-rendering fallbacks ... read more

Job: Account Executive The role requires excellent organisation ... We pride ourselves on being deeply technical and creative. Our campaigns integrate multi-channel paid search strategies with SEO and, of course, we are measurement mad. We believe in experimentation within ... read moreThe Basic Concepts Of SEO Explained to Beginners Whether it's the way words sound (meta data optimization) or a particularly technical aspect of SEO (like schema ... attempt to acquire new tools to help others understand the basic concepts of SEO. In attempting to explain the importance of acquiring ... read moreCan Hungryhouse's CEO fend off Deliveroo and Just Eat? 'We want people to see an opportunity, to pitch internally for projects and we encourage people to create the roles they want ... someone assumes I'm really young, that's fine [she's 37], if someone assumes I'm not technical, that's fine ... read moreThe Future of Agency SEO From an agency perspective, SEO really breaks down into three components: technical SEO, content SEO ... This will dramatically change the role of the search agency for the better, as now they can go beyond recommendations and actually execute against ... read moreThe Role Of Paid, Owned And Earned Media In Your Marketing Strategy When it comes to the trio – paid, owned, and earned media, the most frequent question I am asked is ... They are three different critters, right? Not really. Digital marketing is no longer a single-strategy game. As such, the importance of a well ... read moreNomenclature: The Industry Case For and Against SEO Taken absolutely literally, the role of an SEO is to optimize for search engines. Does that accurately describe what we're all about? The range of answers just within this post, let alone everywhere else, leave me wondering if we ever really understood ... read moreStudy: Marketers' Roles Are Changing. What They Need To Succeed In the fast-paced world of digital marketing, 64 percent of marketers surveyed expected their role to change in the next year ... knowing the products/services/solutions that the brand markets. Technical SEO skills, with development and coding experience ... read more6 Soft Skills that Today's SEO Should Possess In any given SEO agency, you may find an individual who is really good at technical SEO. Perhaps this person also ... From legal agencies to manufacturing behemoths, SEO plays a role in the business's success and survival. Keith Goode, the Chief SEO ... read more

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