Yardi Introduces RENTCafé Reach Advanced Property Marketing Services

May 25, 2017 --

SEO, SEM and enhanced online listings help multifamily property management companies stand out and attract more renters

SANTA BARBARA, Calif.--(BUSINESS WIRE)--Today Yardi� announced the addition of a new marketing offering for residential property management. RENTCaf� Reach includes an advanced set of marketing services designed to attract qualified prospects to multifamily properties through search engine optimization (SEO), search engine marketing (SEM) and enhanced online property listings on RENTCaf�.com.

Property marketers can use RENTCaf� Reach to maximize the visibility of their properties in search results, no matter how renters are searching.

Increase organic traffic with SEO. SEO services build authority and increase search engine ranking with on-page and off-page optimization, full site audits and monthly analytic reporting.

Drive targeted leads using SEM. Create effective pay-per-click advertising campaigns in minutes and give properties an immediate marketing boost with help from Google AdWords Certified Specialists.

Expand reach with enhanced listings. Automatically showcase listings on RENTCaf�.com, the only search platform where renters can find an apartment, apply and sign a lease completely online.

Previously available to select clients, RENTCaf� Reach has already driven success for multiple brands. One company recently reported a decrease in bounce rates and 32% increase in organic traffic portfolio wide.

RENTCaf� Reach is part of the Yardi Marketing Suite, a mobile system that supports the entire prospect and resident lifecycle. This integrated range of solutions and services cant be found elsewhere in the industry through a single vendor.

?Everyone knows the way to reach renters today is online, but prospects are finding properties in multiple ways. With vacancy rates edging upward, property marketers need to stand out in todays highly competitive digital marketplace to win more customers. The three distinct services available through RENTCaf� Reach allow our clients to maximize their impact at every level of the search process, said Mark Klionsky, director of RENTCaf� Marketing Services at Yardi. ?Complete integration with their existing property marketing platform yields total transparency and measurable results.

Contact us to learn how you can increase web traffic to your rental properties.

About Yardi

Yardi� develops and supports industry-leading investment and property management software for all types and sizes of residential and commercial real estate companies. Established in 1984, Yardi is based in Santa Barbara, Calif., and serves clients worldwide. For more information, visit yardi.com.

Contacts

Yardi Systems Inc.Leah Etling, 800-866-1144 x1207Leah.Etling@Yardi.com

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Source: Yardi Introduces RENTCafé Reach Advanced Property Marketing Services