Saturday, December 27, 2014

Google Maps set to Release Offline Maps to Combat the Competition from Microsoft Here Maps

By The Fuse Joplin | December 27, 2014

Google began as a simple search engine and as it stands, this giant tech company is now dealing in a wide range of products that include tablets, smartphones and now maps.

No one can imagine life today without Google and its products, since in almost every undertaking in our day; we come across an area where we at least use one of this company's products. The paths to success for Google hasn't been smooth either as it has had to shrug off some massive competitors and even acquire some competitors along the way. The latest competitor Google is facing is Microsoft.

Google and Microsoft are two tech giants that are pulling each other in different market domains. This tag of war has led these two giants to another niche where Google has been doing amazingly well. Google Maps is very popular among users of Android and iOS devices as this online mapping application provides users with direction and location which enables them to find their way to any place on earth.

Offline Google Maps  

Usually, Google Maps is an online application which means it requires bandwidth or internet connection to function. However, the latest offline version of Google Maps is set to come in with a whole different experience. In the past, Google has been the leading provider of mapping applications, however, Microsoft has come in with a different app in the shape of Here Maps, which was previously a Nokia app but since Microsoft took over Nokia, this feature has been revived.

Google Maps vs. Here Maps

The difference Microsoft Here Maps has with Google Maps is that instead of using Wi-Fi or data connection, Here Maps use GPS since this offline app is downloaded to your phone and can be accessed any time when needed. This app has particularly been embraced by those who love travelling to far and wide areas where network coverage is sometimes poor. Furthermore, the Here Maps come as a blessing in case you find yourself without an active data pack or airtime.

Google has considered this a lot and as it is, an offline app for Google Maps is soon coming. This is the one rare occasion Google has been challenged and responded directly. This move is set to revolutionize things forever and if the offline feature is implemented, Google Maps would be better and even stronger than before.

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