Friday, July 24, 2015

6 Huge #Marketing Pivots You Might Have To Make In The Next 12 Months #

6 Huge Marketing Pivots You Might Have To Make In The Next 12 Months At the beginning of each new year, you see a bunch of articles on marketing "trends" for the upcoming year — things that are supposedly changing that you have to know about. These articles are important, which is why I've written a few myself. read more8 myths about viral video ads unravelled Over the last 12 months, advertisers across the region have ... video' may be top priority on many marketers' wish lists, creating the next Dove's "Real Beauty Sketches" or VW's "The Force" is far from easy, as with any hot marketing ... read more

A boot camp pitch to get an MBA in China "When you come to this part of the world our definition of a dictator may be different ... of marketing Roy Chason tells boot camp participants. The CEIBS MBA typically takes 18 months, but the school added this year an accelerated 12-month MBA that ... read moreIs There a Bubble? Top Tech Investors Weigh In He did note that only 6 percent ... have to go public, so they don't have the scrutiny of quarterly earnings. "You should be making long-term decisions," he said. Asked if he thought there would be another $10 billion tech buyout in the next 12 months ... read moreDougie's Friday mailbag I am just curious about how you came to those conclusions, please explain. You are obviously a huge ... in May and will now be looking to use the future first-ballot hall of famer as a launch pad for the next star of his Top Rank stable. I have to imagine ... read more3 Reasons To Buy BP plc And Royal Dutch Shell Plc However, over the past 12 months ... surged to 6.5%, and the payout is covered one-and-a-half times by earnings per share. Integrated oil companies like Shell and BP have one huge advantage over their smaller, pure E&P peers. You see, as well as ... read moreForm 6-K Prima BioMed Ltd For: Jul 10 The future of CVac I would like to focus on our strategic decision regarding CVac, which might have caused some concerns for shareholders. This product, you ... huge potential to benefit patients with new treatments; 2) that those treatments could make ... read moreAt the helm of Vista Fleet "We took on history, so you have ... we can do next," Sarah said. Although the Steinbachs work year-round, most of the Vista Fleet's 40 to 50 annual employees work only from April to October, while about 12 workers work nine or 10 months out of ... read moreWhy Did CSL Limited's Share Price Rise Today? Blue-Chip Shares Blue chips might be the biggest ... again for another 12 months, CSL is one of those companies you would most likely be happy to hold onto. There's no doubt CSL is an awesome company to own, especially if you have deep pockets. read moreMovie trailer makers multiply as online viewing of previews soars "You can have backlash ... concept can take two to six months to come to fruition, as it goes through the painstaking efforts of writers, editors, voice-over actors and music supervisors. Not everyone wants more marketing. Trailer length has been ... read more

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Source: 6 Huge #Marketing Pivots You Might Have To Make In The Next 12 Months #

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