The 411 On Content Marketing

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In our consumer-empowered world, it's become more difficult for marketers to cut through clutter and a lot more challenging to garner loyalty with their audiences. That's why smart content delivered in context will make you stand out in the crowd.

The Modern Marketing Essentials series from Oracle gives marketing leaders and practitioners the opportunity to supplement their existing marketing strategies with helpful insights. Check out this guide on content marketing and get:

Tips from leading content marketers and thinkers.

Content planning best practices.

7 must-have content marketing metrics.

Checklists galore.

Visit Digital Marketing Depot to download your copy.

About The Author Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com. (Some images used under license from Shutterstock.com.)
Source: The 411 On Content Marketing