TRIBECA, N.Y., Dec. 24, 2016 /PRNewswire-iReach/ -- fishbat is a leading online marketing firm�which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads, and social media optimization (SMO) to help businesses increase profits and expand brand awareness.
No business should miss out on the large pool of talent found in social media outreach. Social media is the number one source for most people to access information and communicate with others, and that includes professional networking. Online marketing firm, fishbat, discusses four tips for hiring top talent through social media.
1.���Utilize the talent finding powerhouse, LinkedIn LinkedIn is the powerhouse for professional networking. LinkedIn users are there for career growth, making the audience highly qualified and engaged. Employers can implement targeted messaging by job title, industry, hobbies and more. One of LinkedIn's best assets is its ability to connect employers with others in the industry through the "Introductions" feature which connects people through a third party acquaintance. "Introductions" makes it easy for employers to target top talent through trusted sources.
2.���Leverage social media's reach Many social sites, particularly Facebook, are expanding their repertoire with recruiting focuses. Social sites expand reach, establish social proof, and leverage trust built through online relationships to serve as a recommendation. Employers can target applicants based on interest, careers, and other identifiers to draw in well-matched applicants. Make employment opportunity messages compelling, simple, easy to share, and with a CTA button that brings users directly to online applications.
3.���Optimize application process for mobile devices Potential applicants may see that you're hiring when they're on the go. Web sites and hiring programs should be optimized for mobile to ensure a better return of interested candidates. If applicants need to wait to apply, they could forget where to go, lose interest, or simply forget about you altogether. Remember, often the best talent is not actively looking for new employment, but are employed and open to new opportunities. Don't miss out on talent by not making it convenient to apply. Be sure to link back to the online application through social channels where the message will be most easily distributed.
4.���Utilize the current team When happy employees vouch for a company, they're likely to find people within their network who would be interested in the opportunity.� For employers, there's peace of mind in bringing in potential talent that has been recommended by trusted employees. Have your team spread outreach messages through their social networks to create awareness about opportunities, company culture, and to attract talent. Provide approved verbiage that employees can share to ensure appropriateness and continuity of the message.
fishbat is a full-service online marketing company and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management, and public relations, fishbat promotes a consistent and professional online voice for all of its clients.
Media Contact: Scott Darrohn, fishbat, 855-347-4228, press@fishbat.com
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Source: Online Marketing Firm, fishbat, Discusses 4 Tips for Hiring Top Talent Through Social Media
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